Kelly Mulder Appointed to Midwest Energy Efficiency Alliance (MEEA) Board of Directors
Equinox Creative is proud to share that our Owner & CEO, Kelly Mulder, has been elected to the MEEA Board of Directors for the 2025–2027 term.
Read on to learn more about Kelly’s appointment, her longstanding contributions to the energy efficiency community, and how she will continue to help advance MEEA’s mission across the Midwest.

For Immediate Release
July 1, 2025
Contact:
Shelly Dolbeer
help@equinox-creative.com
608-888-6801
KELLY MULDER APPOINTED TO MIDWEST ENERGY EFFICIENCY ALLIANCE (MEEA) BOARD OF DIRECTORS
SUN PRAIRIE, WI—July 1, 2025—Equinox Creative, a strategic marketing agency serving the clean energy sector, is proud to announce that its Owner & CEO, Kelly Mulder, has been appointed to the Board of Directors for the Midwest Energy Efficiency Alliance (MEEA) for the 2025–2027 term.
MEEA is a collaborative network of organizations dedicated to advancing energy efficiency across the Midwest. As a recognized leader in clean energy communications, Mulder brings nearly two decades of experience translating complex technical insights into actionable strategies for utilities, implementers, and program administrators.
“I’m honored to return to MEEA’s Board of Directors and contribute to the important work of advancing energy efficiency and equity across the region,” said Kelly. “Having built strong partnerships with MEEA member organizations over the years, I’m looking forward to deepening that collaboration and helping shape the industry’s future.”
Kelly previously served on the MEEA Board during her time at ILLUME Advising and has remained actively involved with the organization through committee work, conference leadership, and workshop development. She currently oversees portfolio-level marketing for several major utility energy efficiency programs, including brand identity, customer engagement, workforce development, and supplier diversity efforts.
Equinox Creative is based in Sun Prairie, Wisconsin, and works with clean energy clients across the country. Under her leadership, Equinox Creative has grown into a nationally recognized women-owned small business, certified as both a Women’s Business Enterprise (WBE) through WBENC and a Women-Owned Small Business (WOSB) through the U.S. Small Business Administration.
Visit our website to learn more about Kelly Mulder and Equinox Creative.
About MEEA
The Midwest Energy Efficiency Alliance (MEEA) is a collaborative network that promotes energy efficiency to support sustainable economic development and environmental preservation. Learn more at mwalliance.org.