Why Summer Is a Strategic Window for School Energy Engagement When classrooms pause, the opportunity to build lasting engagement doesn’t As the school year winds down, many energy programs naturally lose momentum with K-12 audiences. Teachers shift focus,...
AI-Assisted Voice of the Customer Research: Turning Online Conversations into Smarter Utility Campaigns How AI-assisted analysis of public conversations is reshaping utility program marketing and outreach Understanding your audience and stakeholders is foundational in...
How to Fix Your Slides: Key Takeaways from Our PPT Rescue Webinar PowerPoint design tips to turn cluttered slides into clear, professional presentations. Strong presentations depend on clarity, structure, and intentional design. In our webinar, PPT Rescue: Fix Your...
Partner Spotlight: PACO Collective Combining cultural intelligence and strategic marketing to reach audiences that matter. Successful campaigns often come from strong collaborations. In this Partner Spotlight, we’re highlighting PACO Collective, a Chicago-based...
Earth Day Marketing Strategy Should Drive Participation—Not Just Awareness A strategic marketing approach turns seasonal attention into measurable engagement with clean energy programs. Every April, organizations across the clean energy sector increase their...